Category Archives: Strategy

Strategy – how you plan and execute your strategy determines how successful – or not – your business will be. The marketplace is changing rapidly all the time – and your business is constantly being undermined by new entrants to market introducing game-changing paradigms. Your strategy must be robust, yet remain flexible, allowing your business to anticipate and respond to external and unforseen circumstances in order to survive.

What’s the buzz about the Core Values at

Tweet An organisations core values offer a public indication of the guiding principles, beliefs and values that should underpin everything that we can expect when engaging with that organisation. How many organisations can actually deliver against these well intended (or cynically crafted) ideals? Following … Continue reading

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Core Values – Corporate Guiding Light or Corporate Spin?

Tweet I work as a consultant with numerous globally recognised brands – often at the forefront of Customer Experience (CX) and organisational transformation initiatives. photo credit: pierremarcel Before even setting foot on the client site, I have always made it … Continue reading

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