The key focus of this blog will be on ‘Realising the Potential Within‘ – recognising the latent strengths and VALUE within individuals, teams and organisations – whilst leveraging effective business processes that maximise the benefits derived from the appropriate use of technology.
Or to put it another way, looking at how we can all run our businesses and lives more effectively.
One of the themes I will examine, is ‘exploring Social CRM at the congruence of e-commerce, web, CRM & ERP‘ – looking at how social media is changing the ways that businesses engage with their audience and how that impacts each channel / touch-point – from a business process and technology perspective.
